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Twitter can be an invaluable tool for real estate agents looking to help attract new customers and promote products and services.
But to make the most of Twitter’s potential, you have to be following all of the thought leaders in the real estate industry. Following the right people will help ensure that your feed is always full of helpful and interesting content—for you, your clients and potential clients. Plus re-tweeting influential posts can boost your social reputation!
But if you’ve used Twitter before, you know it can take time to find and follow the users that mirror your interests. That’s why we’ve created this handy list of the top fifteen Twitter feeds all real estate agents should follow. And of course, follow us @signixsolutions too!
1. @zillow
Zillow’s Twitter feed offers posts on a variety of topics, from remodeling trends to mortgage rule changes. Some will be helpful for you, and others will be great to share with your followers.
2. @realtors
The official Twitter feed of the National Association of REALTORS is a must-follow for all real estate agents. They post a wide variety of information, from marketing tips to real estate trends.
3. @coldwellbanker
Coldwell Banker does a great job of producing content geared toward homebuyers. You can (and should) piggyback on their great content by re-tweeting their posts. Your clients will appreciate getting this kind of high-quality information from your Twitter feed.
4. @realtormag
The Twitter feed for REALTOR Magazine is quite similar to the above-mentioned @realtors (makes sense considering they’re both run by NAR), but they’re both definitely worth following. This feed has a more conversational tone, and sometimes they ask for testimonials and interviews to be featured in the magazine!
5. @HousingWire
This is a great resource for real estate agents looking to stay on top of what’s going on in the housing market. They Tweet a huge amount of information, from foreclosure trends to mortgage rate news. Think of following their feed of being the electronic equivalent of reading the newspaper before you start your day.
6. @InmanNews
Inman News is known for its technology coverage and award-winning journalist, and their Twitter feed doesn’t disappoint. It’s a great source of real estate news, commentary and education.
7. @CENTURY21
The Century 21 Twitter feed does a great job of sharing great content for homebuyers and real estate agents alike. Their feed is sure to give you tips on how to do your job better, and you might also find some good posts to share with your followers too.
8. @WSJRealEstate
Get your real estate news straight from the Wall Street Journal with the WSJ’s real estate Twitter feed. You’ll get the latest in real estate news alongside a healthy dose of mansion eye candy.
9. @remax
RE/MAX does a really good job of engaging with other twitter users. Watch how they interact with potential homebuyers, and take notes! You can use some of their strategies to reach out to your own potential customers.
10. @diana_olick
Want to get your real estate news from someone who hears it first? Follow CNBC’s real estate correspondent Diana Olick to hear about breaking news and the latest trends in the real estate industry.
11. @HouseHuntersUSA
If you think you might enjoy the limelight of reality TV, you should follow the HGTV show House Hunters. Every once in a while they send out tweets asking for real estate agents in different cities to apply to be on the show.
12. @REMarketingTips
Are you lost on how to market yourself in this digital world? Follow Real Estate Marketer to get ideas from website design to social media marketing and everything in-between. If you’re looking to build your brand, this is a feed you should follow.
13. @LegalRealEstate
Love it or hate it, legal issues are intertwined with real estate. To keep updated on what’s new in real estate law, follow the Real Estate Law Twitter feed. They have news, analysis and commentary from the country’s leading real estate lawyers.
14. @RealtyToast
Realty Toast has a great Twitter feed for real estate agents looking for cutting-edge technology tips. They offer technology recommendations, marketing tips and a lot of beautiful and informative infographics.
